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    Pratt Institute Orientation Tote Bags- Christina Bull

    Gift tote bag design for Pratt Institute’s 2013/14 orientation. 

    These annual orientation tote bags are funded by Pratt Institute Libraries and are intended to introduce incoming students to the many excellent resources the library has to offer. Images of library tools transformed into playful robots are used to stress how the library enlightens and energizes one’s craft. 

    Each robot simultaneously symbolizes the stages of the creative process (inspiration, research, and creation) while also directly advertising the key services and tools provided by the library.

    (Source: www,

    — 1 year ago with 10 notes
    #design  #pratt institute  #orientation  #pratt orientation  #pratt institute libraries  #tote bags  #gift bag  #christina bul art and design  #christina bull  #Branding 
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